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Author Question: Sam enters a new restaurant and finds it dimly lit and nicely furnished with soft music playing in ... (Read 45 times)

shofmannx20

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on: Jun 28, 2018
Sam enters a new restaurant and finds it dimly lit and nicely furnished with soft music playing in the background. He immediately lowers his voice to a hush and uses his best table manners. This is an example of the cognitive response of:
 A) pleasure.
  B) peacefulness.
  C) symbolic meaning.
  D) beliefs.
  E) categorization.

Question 2

Firms focused on a single market segment use which of the following approaches?
 A) multisegment approach
  B) permission marketing approach
  C) mass customization approach
  D) homogenous marketing approach
  E) market concentration approach


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l.stuut

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Reply #1 on: Jun 28, 2018
Answer to Question 1

E

Answer to Question 2

E


shofmannx20

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Reply 2 on: Jun 28, 2018
:D TYSM

amandanbreshears

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Reply 3 on: Yesterday
Excellent

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