This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: A firm that offers service guarantees is attempting to accomplish which of the following guidelines ... (Read 287 times)

javeds

  • Hero Member
  • *****
  • Posts: 570
on: Jun 28, 2018
A firm that offers service guarantees is attempting to accomplish which of the following guidelines for developing service communications?
 A) Tangibilize the intangible.
  B) Develop a word-of-mouth communication's network.
  C) Reduce consumer fears about variation in performance.
  D) Feature the working relationship between provider and customer.
  E) Encourage repeat purchases.

Question 2

Rather than conducting just one SWOT analysis, marketers should conduct a series of analyses, each focusing on a specific product/market combination.
 
 Indicate whether the statement is true or false


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

CourtneyCNorton

  • Sr. Member
  • ****
  • Posts: 317
Reply #1 on: Jun 28, 2018
Answer to Question 1

C

Answer to Question 2

True


javeds

  • Member
  • Posts: 570
Reply 2 on: Jun 28, 2018
Great answer, keep it coming :)

Dominic

  • Member
  • Posts: 328
Reply 3 on: Yesterday
Excellent

« previous next »
 

Did you know?

Vaccines cause herd immunity. If the majority of people in a community have been vaccinated against a disease, an unvaccinated person is less likely to get the disease since others are less likely to become sick from it and spread the disease.

Did you know?

Looking at the sun may not only cause headache and distort your vision temporarily, but it can also cause permanent eye damage. Any exposure to sunlight adds to the cumulative effects of ultraviolet (UV) radiation on your eyes. UV exposure has been linked to eye disorders such as macular degeneration, solar retinitis, and corneal dystrophies.

Did you know?

Multiple sclerosis is a condition wherein the body's nervous system is weakened by an autoimmune reaction that attacks the myelin sheaths of neurons.

Did you know?

Though newer “smart” infusion pumps are increasingly becoming more sophisticated, they cannot prevent all programming and administration errors. Health care professionals that use smart infusion pumps must still practice the rights of medication administration and have other professionals double-check all high-risk infusions.

Did you know?

It is widely believed that giving a daily oral dose of aspirin to heart attack patients improves their chances of survival because the aspirin blocks the formation of new blood clots.

GUIDELINES FOR ASSESSING MEMBERS OF VULNERABLE POPULATION GROUPS GUIDELINES FOR ASSESSING MEMBERS OF VULNERABLE POPULATION GROUPS
Guidelines for proper blood pressure cuff size Guidelines for proper blood pressure cuff size
A visually impaired patient is assisted by a service dog. A visually impaired patient is assisted by a service dog.
Mathematical Rules and Guidelines Mathematical Rules and Guidelines
Greet a First-Time Client With a Firm Handshake. Greet a First-Time Client With a Firm Handshake.
Summary of Interview Guidelines Summary of Interview Guidelines
Video: Introduction to Breast Cancer

For a complete list of videos, visit our video library