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Author Question: Differentiation approaches such as competence, courtesy, reliability, and responsiveness are forms ... (Read 77 times)

panfilo

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Differentiation approaches such as competence, courtesy, reliability, and responsiveness are forms of _____ differentiation.
 A) product
  B) personnel
  C) image
  D) service
  E) satisfaction

Question 2

Microsoft's Windows platform dominates the market for personal computer operating systems. By continuously upgrading and stretching the technology underlying its Windows system, Microsoft is pursuing a strategy of:
 A) customer intimacy.
  B) product leadership.
  C) operational excellence.
  D) total quality management.
  E) technological leadership.



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micaelaswann

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Answer to Question 1

B

Answer to Question 2

B




panfilo

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Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it


ghepp

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Reply 3 on: Yesterday
Great answer, keep it coming :)

 

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