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Author Question: If a researcher examines respondents' scores on two interval variables for which a measure was taken ... (Read 94 times)

armygirl

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on: Jun 28, 2018
If a researcher examines respondents' scores on two interval variables for which a measure was taken for each respondent on both variables, which test is appropriate?
 a. paired-samples t-test
 b. cluster analysis
 c.
 d. ANOVA

Question 2

An ad for car insurance runs every night during your favorite prime-time shows for six weeks. After the first week, the jingle We've got your car in our hands starts to get old. This would be an example of what advertising phenomenon?
 a. decreased weight
 b. wearing out
 c. heuristic appeals
 d. ad inference


EAN94

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Reply #1 on: Jun 28, 2018
Answer to Question 1

a

Answer to Question 2

b


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