This topic contains a solution. Click here to go to the answer

Author Question: Internal validity is a key consideration in designing a test-market. Indicate whether the statement ... (Read 77 times)

burton19126

  • Hero Member
  • *****
  • Posts: 532
Internal validity is a key consideration in designing a test-market.
 
 Indicate whether the statement is true or false

Question 2

The term synergy, when applied to IMC, means that multiple methods when used in combination with one another can cancel each other out and lead to less of a return on investment of marketing dollars.
 
 Indicate whether the statement is true or false



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

nothere

  • Sr. Member
  • ****
  • Posts: 324
Answer to Question 1

false

Answer to Question 2

false




burton19126

  • Member
  • Posts: 532
Reply 2 on: Jun 28, 2018
:D TYSM


raili21

  • Member
  • Posts: 324
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

 

Did you know?

In 1844, Charles Goodyear obtained the first patent for a rubber condom.

Did you know?

The B-complex vitamins and vitamin C are not stored in the body and must be replaced each day.

Did you know?

More than one-third of adult Americans are obese. Diseases that kill the largest number of people annually, such as heart disease, cancer, diabetes, stroke, and hypertension, can be attributed to diet.

Did you know?

Warfarin was developed as a consequence of the study of a strange bleeding disorder that suddenly occurred in cattle on the northern prairies of the United States in the early 1900s.

Did you know?

Intradermal injections are somewhat difficult to correctly administer because the skin layers are so thin that it is easy to accidentally punch through to the deeper subcutaneous layer.

For a complete list of videos, visit our video library