One of the advantages of national account selling is: a. the ...

[Caiter2013]

One of the advantages of national account selling is:
 a. the buyer's ability to demonstrate its depth of commitment to the seller.
 b. a strengthened buyer-seller relationship through collaboration.
 c. showing loyalty to a specific buyer through its favored status.
 d. increased costs, but increased profits as well.

Question 2

Any element of the marketing mix can be examined with a test-market.
 
 Indicate whether the statement is true or false

[helenmarkerine]

Answer to Question 1

b

Answer to Question 2

true

[Caiter2013]

Correct answers!

[helenmarkerine]

Great! Please up vote