Author Question: Why is time watched an important video metric? a. The longer a video plays, the more ads the user ... (Read 308 times)

future617RT

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Why is time watched an important video metric?
 a. The longer a video plays, the more ads the user will see.
  b. The metrics tracker might miss the impression if the video is closed too soon.
  c. When a user closes the video early, it usually means that he or she has a negative impression of the brand.
  d. A user who closes the video early might miss the call to action.

Question 2

The type of cookie that remains on a user's computer for a specified period of time is called:
 a. a session cookie.
  b. a persistent cookie.
  c. a first-party cookie.
  d. No cookie remains on a computer longer than a single website visit.



CharlieArnold

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Answer to Question 1

d

Answer to Question 2

b



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