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Author Question: A gum manufacturer wants to determine whether blue packaging or red packaging is preferred. The ... (Read 96 times)

Lisaclaire

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A gum manufacturer wants to determine whether blue packaging or red packaging is preferred. The company performs a sales test by introducing red packages into a random sample of ten stores, and blue packages are introduced in an independent, random sample of ten stores. The technique most appropriate for analyzing the data is
 a. a paired sample t-test for means.
  b. the Spearman rank-order correlation analysis.
  c. regression analysis.
  d. an independent samples t-test for means.
  e. correlation analysis.

Question 2

Social CRM requires that a firm be active on all available social media platforms.
 a. True
  b. False
 Indicate whether the statement is true or false



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EAN94

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Answer to Question 1

d

Answer to Question 2

False




Lisaclaire

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Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it


tranoy

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Reply 3 on: Yesterday
Excellent

 

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