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Author Question: Content strategy and content marketing are separate but related concepts. a. True b. False Indicate ... (Read 168 times)

haleyc112

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on: Jun 28, 2018
Content strategy and content marketing are separate but related concepts.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Julie tells a POPAI interviewer that she intends to purchase yogurt but does not specify a particular brand. She purchased Yoplait yogurt. This case would be classified in the Consumer Buying Habits Study as a (n) ____.
 a. specifically planned purchase
  b. generally planned purchase
  c. substitute purchase
  d. unplanned purchase
  e. impulse purchase


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stallen

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Reply #1 on: Jun 28, 2018
Answer to Question 1

True

Answer to Question 2

B


haleyc112

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Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review

matt95

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Reply 3 on: Yesterday
Excellent

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