General Mills periodically offers a deal to the trade that ...

[ENagel]

General Mills periodically offers a deal to the trade that permits retailers to deduct 15 percent from the invoice merely by placing an order during the period which General Mills is dealing a brand. This is an example of which type of trade promotion?
 a. bill-back allowance
  b. slotting allowance
  c. stocking allowance
  d. off-invoice allowance
  e. deductible allowance

Question 2

Branching questions are less appropriate with
 a. personal interviews.
  b. telephone interviews.
  c. mail questionnaires.
  d. mall intercepts interviews.
  e. Both a and b are correct.

[FergA]

Answer to Question 1

D

Answer to Question 2

c