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Author Question: Consumers obtain ____ benefits when taking advantage of sales promotion offers, including a sense of ... (Read 82 times)

OSWALD

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on: Jun 28, 2018
Consumers obtain ____ benefits when taking advantage of sales promotion offers, including a sense of being a wise shopper, and/or a need for stimulation and variety.
 a. functional
  b. hedonic
  c. reduced search
  d. cost
  e. utilitarian

Question 2

Which of the following are potential causes of item nonresponse?
 a. Poorly worded questions
  b. Questions that are misunderstood
  c. Sensitive questions
  d. Questions that are misinterpreted
  e. All of these are correct.


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hramirez205

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Reply #1 on: Jun 28, 2018
Answer to Question 1

B

Answer to Question 2

e


OSWALD

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Reply 2 on: Jun 28, 2018
Gracias!

kthug

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Reply 3 on: Yesterday
Wow, this really help

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