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Author Question: A reason for the growth of sales promotion is ____. a. the increase in power for the manufacturers ... (Read 103 times)

anjilletteb

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A reason for the growth of sales promotion is ____.
 a. the increase in power for the manufacturers over the grocery stores
  b. decreased brand parity and price sensitivity
  c. increased brand loyalty
  d. increased media effectiveness
  e. emphasis on short-term results in corporate-reward structures

Question 2

The best type of question to use to uncover motivations and rich descriptions of feelings and attitudes is
 a. leading.
  b. closed-ended.
  c. fixed-alternative.
  d. open-ended.
  e. projective.



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Liamb2179

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Answer to Question 1

E

Answer to Question 2

d




anjilletteb

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Reply 2 on: Jun 28, 2018
Gracias!


miss.ashley

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

 

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