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Author Question: Test marketing is not restricted to testing sales potential of new products or communication ... (Read 97 times)

jilianpiloj

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Test marketing is not restricted to testing sales potential of new products or communication efforts; it has been used to examine the effectiveness of almost every element of the marketing mix.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Which of the following primary objectives of public relations involves dealing with government officials and pending legislation?
 a. promoting goodwill c. counteracting negative publicity
  b. preparing internal communications d. lobbying



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mjbamaung

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Answer to Question 1

True

Answer to Question 2

D




jilianpiloj

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Reply 2 on: Jun 28, 2018
Wow, this really help


Animal_Goddess

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Reply 3 on: Yesterday
:D TYSM

 

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