Author Question: An ad for a hair-coloring brand features a famous actress telling potential customers that they ... (Read 80 times)

Medesa

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An ad for a hair-coloring brand features a famous actress telling potential customers that they should use the relatively costly brand because you're worth it.. This brand's concept is aimed at consumers' ____ needs.
 a. functional
  b. symbolic
  c. experiential
  d. hedonic
  e. ego

Question 2

Web Services can be provided in the cloud..
 
 Indicate whether the statement is true or false



Hikerman221

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Answer to Question 1

B

Answer to Question 2

T



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