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Author Question: An ad for a hair-coloring brand features a famous actress telling potential customers that they ... (Read 70 times)

Medesa

  • Hero Member
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  • Posts: 507
on: Jun 28, 2018
An ad for a hair-coloring brand features a famous actress telling potential customers that they should use the relatively costly brand because you're worth it.. This brand's concept is aimed at consumers' ____ needs.
 a. functional
  b. symbolic
  c. experiential
  d. hedonic
  e. ego

Question 2

Web Services can be provided in the cloud..
 
 Indicate whether the statement is true or false


Hikerman221

  • Sr. Member
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  • Posts: 346
Reply #1 on: Jun 28, 2018
Answer to Question 1

B

Answer to Question 2

T


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