[Answered] Successful brand positioning requires a communication strategy that simultaneously appeals to ...

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Author Question: Successful brand positioning requires a communication strategy that simultaneously appeals to ... (Read 62 times)

silviawilliams41

Hero Member
Posts: 560

on: Jun 28, 2018

Successful brand positioning requires a communication strategy that simultaneously appeals to functional, symbolic, and experiential needs.

Indicate whether the statement is true or false

Question 2

The most common way consumers discover new online products is through:
a. search.
b. merchant emails.
c. social networking sites.

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Marked as best answer by a Subject Expert

annierak

Sr. Member
Posts: 340

Reply #1 on: Jun 28, 2018

Answer to Question 1

F

Answer to Question 2

A

silviawilliams41

Member
Posts: 560

Reply 2 on: Jun 28, 2018

Thanks for the timely response, appreciate it

ashely1112

Member
Posts: 347

Reply 3 on: Yesterday

Great answer, keep it coming

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