Author Question: The _____ marketing public relations strategy is offensively oriented and opportunity seeking. a. ... (Read 168 times)

nummyann

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The _____ marketing public relations strategy is offensively oriented and opportunity seeking.
 a. proactive
  b. reactive
  c. defensive
  d. accommodation
  e. tactical

Question 2

The generic and preemptive creative strategies are _____ strategies.
 a. functionally-oriented
  b. symbolically-oriented
  c. experientially-oriented
  d. category-dominance
  e. category-oriented



Ksh22

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Answer to Question 1

a

Answer to Question 2

d



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Ksh22

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