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Author Question: Which of the following is a characteristic by which completed promotion programs can be judged? a. ... (Read 145 times)

Jipu 123

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Which of the following is a characteristic by which completed promotion programs can be judged?
 a. expense
  b. efficiency
  c. execution ease
  d. equity enhancement
  e. All of these are correct.

Question 2

It is possible to translate the idea of advertising strength into numerical values by capitalizing on the concept of _____.
 a. advertising elasticity
  b. return on investment
  c. share of market
  d. advertising variance
  e. competitive analysis



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Loise Hard

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Answer to Question 1

e

Answer to Question 2

a




Jipu 123

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Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review


bdobbins

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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