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Author Question: Because individuals have little voluntary control over the autonomic nervous system, advertising ... (Read 104 times)

newbem

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on: Jun 29, 2018
Because individuals have little voluntary control over the autonomic nervous system, advertising researchers use changes in _____ to indicate the actual, unbiased amount of arousal resulting from advertisements.
 a. physiological functions
  b. emotional functions
  c. psychological functions
  d. ideological functions
  e. peripheral functions

Question 2

Encoding involves activities undertaken by receivers to interpretor derive meaning frommarketing messages.
 a. True
  b. False
 Indicate whether the statement is true or false


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Qarqy

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Reply #1 on: Jun 29, 2018
Answer to Question 1

a

Answer to Question 2

False


newbem

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

strudel15

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Reply 3 on: Yesterday
Gracias!

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