Author Question: One part of the media strategy entails _____. a. selecting the target product b. specifying media ... (Read 138 times)

ss2343

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One part of the media strategy entails _____.
 a. selecting the target product
  b. specifying media OTS
  c. selecting media categories and vehicles
  d. selling media
  e. selecting the marketing mix

Question 2

Age is the best indicator of how an individual lives and what role consumption plays.
 a. True
  b. False
 Indicate whether the statement is true or false



mbcrismon

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Answer to Question 1

c

Answer to Question 2

False



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