Author Question: The decision of Macy's to use even prices such as 60 for a Ralph Lauren Polo is an application of ... (Read 85 times)

saliriagwu

  • Hero Member
  • *****
  • Posts: 537
The decision of Macy's to use even prices such as 60 for a Ralph Lauren Polo is an application of ____, where ____ prices are often used to _____.
 A) odd-even pricing; even; give a product an upscale or exclusive image
  B) odd-even pricing; odd; show customers products are priced based on tradition
  C) prestige; premium; give a product an upscale or exclusive image
  D) prestige; even; make it easier for consumers to compare
  E) odd-even; even; facilitate comparison to competitors' prices

Question 2

Products such as light bulbs, canned soft drinks, and ice cream sandwiches are usually priced using ______, which usually results in a ______.
 A) multiple-unit pricing; lower per unit price
  B) reference pricing; lower per unit price
  C) multiple-unit pricing; more convenient package
  D) bundle pricing; lower per unit price
  E) bundle pricing; more convenient package



Briannahope

  • Sr. Member
  • ****
  • Posts: 364
Answer to Question 1

A

Answer to Question 2

A



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

About 80% of major fungal systemic infections are due to Candida albicans. Another form, Candida peritonitis, occurs most often in postoperative patients. A rare disease, Candida meningitis, may follow leukemia, kidney transplant, other immunosuppressed factors, or when suffering from Candida septicemia.

Did you know?

The newest statin drug, rosuvastatin, has been called a superstatin because it appears to reduce LDL cholesterol to a greater degree than the other approved statin drugs.

Did you know?

By definition, when a medication is administered intravenously, its bioavailability is 100%.

Did you know?

Calcitonin is a naturally occurring hormone. In women who are at least 5 years beyond menopause, it slows bone loss and increases spinal bone density.

Did you know?

It is believed that humans initially contracted crabs from gorillas about 3 million years ago from either sleeping in gorilla nests or eating the apes.

For a complete list of videos, visit our video library