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Author Question: Marketers must follow packaging technology and legislation to make modifications that ensure ... (Read 12 times)

JGIBBSON

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on: Jun 29, 2018
Marketers must follow packaging technology and legislation to make modifications that ensure consumer safety.
 
 Indicate whether the statement is true or false

Question 2

Which of the following is true about price?
 
 A) Price has no psychological impact on customers.
  B) Price always takes the form of money paid.
  C) Price relates directly to variable costs.
  D) Marketers do not use price symbolically.
  E) It is the only marketing mix variable that can be changed quickly to respond to shifts in demand.


leannegxo

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Reply #1 on: Jun 29, 2018
Answer to Question 1

True

Answer to Question 2

E


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