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Author Question: Brand equity helps give a brand the power to capture and maintain a consistent market share, which ... (Read 146 times)

Kikoku

  • Hero Member
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on: Jun 29, 2018
Brand equity helps give a brand the power to capture and maintain a consistent market share, which provides stability to an organization's sales volume.
 
 Indicate whether the statement is true or false

Question 2

Product demand usually becomes more elastic over time because more substitutes are found.
 
 Indicate whether the statement is true or false


C.mcnichol98

  • Sr. Member
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  • Posts: 314
Reply #1 on: Jun 29, 2018
Answer to Question 1

True

Answer to Question 2

True


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