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Author Question: Many brand names have become so common that they are now generic terms for a particular product ... (Read 114 times)

crobinson2013

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Many brand names have become so common that they are now generic terms for a particular product category. Which of the following is the best example of this?
 A) Mrs. Butterworths
  B) Charmin
  C) Bic
  D) Crispix
  E) Kleenex

Question 2

The degree to which the price of a product enhances a customer's satisfaction with the purchase experience and with the product after the purchase is part of their
 A) response.
  B) reference.
  C) interpretation.
  D) price satisfaction.
  E) price-consciousness.



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juicepod

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Answer to Question 1

E

Answer to Question 2

A




crobinson2013

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)


cpetit11

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Reply 3 on: Yesterday
Wow, this really help

 

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