This topic contains a solution. Click here to go to the answer

Author Question: The limitations in using publicity-based public relations tools stem primarily from the fact that A) ... (Read 118 times)

audragclark

  • Hero Member
  • *****
  • Posts: 579
The limitations in using publicity-based public relations tools stem primarily from the fact that
 A) marketers alter the length of publicity releases.
  B) publicity is never properly managed by media personnel.
  C) media personnel consider only unfavorable messages as newsworthy.
  D) it is time-consuming to convince media personnel that the information is newsworthy.
  E) media personnel control the content of the communication.

Question 2

General Motors is a multinational company. In most countries in which it operates, General Motors opens facilities that give it total control over manufacturing and other processes. However, in China General Motors must partner with domestic companies due to legal and regulatory constraints. In these cases, GM owns part of the company, while the domestic firm owns the other part. In most countries, GM engages in ____________, but in China it engages in _______________.
 A) direct ownership; joint ventures
  B) strategic alliances; joint ventures
  C) exporting; joint ventures
  D) direct ownership; joint ventures
  E) exporting; strategic alliances



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

jsm54321

  • Sr. Member
  • ****
  • Posts: 328
Answer to Question 1

E

Answer to Question 2

D





 

Did you know?

Recent studies have shown that the number of medication errors increases in relation to the number of orders that are verified per pharmacist, per work shift.

Did you know?

As the western states of America were settled, pioneers often had to drink rancid water from ponds and other sources. This often resulted in chronic diarrhea, causing many cases of dehydration and death that could have been avoided if clean water had been available.

Did you know?

Hippocrates noted that blood separates into four differently colored liquids when removed from the body and examined: a pure red liquid mixed with white liquid material with a yellow-colored froth at the top and a black substance that settles underneath; he named these the four humors (for blood, phlegm, yellow bile, and black bile).

Did you know?

Nearly 31 million adults in America have a total cholesterol level that is more than 240 mg per dL.

Did you know?

Many medications that are used to treat infertility are injected subcutaneously. This is easy to do using the anterior abdomen as the site of injection but avoiding the area directly around the belly button.

For a complete list of videos, visit our video library