This topic contains a solution. Click here to go to the answer

Author Question: The limitations in using publicity-based public relations tools stem primarily from the fact that A) ... (Read 132 times)

audragclark

  • Hero Member
  • *****
  • Posts: 579
The limitations in using publicity-based public relations tools stem primarily from the fact that
 A) marketers alter the length of publicity releases.
  B) publicity is never properly managed by media personnel.
  C) media personnel consider only unfavorable messages as newsworthy.
  D) it is time-consuming to convince media personnel that the information is newsworthy.
  E) media personnel control the content of the communication.

Question 2

General Motors is a multinational company. In most countries in which it operates, General Motors opens facilities that give it total control over manufacturing and other processes. However, in China General Motors must partner with domestic companies due to legal and regulatory constraints. In these cases, GM owns part of the company, while the domestic firm owns the other part. In most countries, GM engages in ____________, but in China it engages in _______________.
 A) direct ownership; joint ventures
  B) strategic alliances; joint ventures
  C) exporting; joint ventures
  D) direct ownership; joint ventures
  E) exporting; strategic alliances



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

jsm54321

  • Sr. Member
  • ****
  • Posts: 328
Answer to Question 1

E

Answer to Question 2

D





 

Did you know?

Congestive heart failure is a serious disorder that carries a reduced life expectancy. Heart failure is usually a chronic illness, and it may worsen with infection or other physical stressors.

Did you know?

Most childhood vaccines are 90–99% effective in preventing disease. Side effects are rarely serious.

Did you know?

More than 50% of American adults have oral herpes, which is commonly known as "cold sores" or "fever blisters." The herpes virus can be active on the skin surface without showing any signs or causing any symptoms.

Did you know?

The most destructive flu epidemic of all times in recorded history occurred in 1918, with approximately 20 million deaths worldwide.

Did you know?

The heart is located in the center of the chest, with part of it tipped slightly so that it taps against the left side of the chest.

For a complete list of videos, visit our video library