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Author Question: The first stage in the development of any advertising campaign is A) creating the message. B) ... (Read 71 times)

DelorasTo

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  • Posts: 548
on: Jun 29, 2018
The first stage in the development of any advertising campaign is
 A) creating the message.
  B) setting the budget.
  C) identifying the advertising target audience.
  D) defining the advertising objectives.
  E) creating the advertising platform.

Question 2

Which of the following centralizes all of the responsibility for international operations?
 A) Product division structures
  B) Export department structures
  C) Internationally integrated structures
  D) International division structures
  E) Global matrix structures


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ndhahbi

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Reply #1 on: Jun 29, 2018
Answer to Question 1

C

Answer to Question 2

D


DelorasTo

  • Member
  • Posts: 548
Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

cpetit11

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

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