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Author Question: Discuss the differences between business and consumer ... (Read 65 times)

dmcintosh

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on: Jun 29, 2018
Discuss the differences between business and consumer transactions.

Question 2

The franchisor supplies the labor and capital in the franchise relationship.
 
 Indicate whether the statement is true or false


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Loise Hard

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Reply #1 on: Jun 29, 2018
Answer to Question 1

Transactions that involve business customers differ from consumer transactions in several ways. Business transactions tend to be larger and negotiations occur less frequently, though they are often lengthy. They may involve more than one person or department in the purchasing organization. They may also involve reciprocity, an arrangement in which two organizations agree to buy from each other. Business customers are usually better informed than ultimate consumers and are more likely to seek information about a product's features and technical specifications.

Answer to Question 2

False


dmcintosh

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Reply 2 on: Jun 29, 2018
Wow, this really help

duy1981999

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Reply 3 on: Yesterday
Excellent

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