The three major types of reference groups are
A) membership, aspirational, and advocacy.
B) advocacy, avoidance, and approach.
C) aspirational, dissociative, and membership.
D) actual, implied, and desired.
E) family, peer group, and media.
Question 2
Which of the following helps explain why marketers have shifted more of their budgets to sales promotion in recent years?
a. increased media clutter and ads that target all the same consumers
b. fewer brands on the market and a greater need to attract consumers' attention
c. more long-term perspective on marketing and longer wait for results
d. more powerful suppliers and more ways to control retail stores
Examples of three types of joints found in the body.
Functional groups
The reference electrodes are shared by the Nernst cell and the pump cell.
Major veins of the body. Apply deep flushing effleurage to the arms and legs from distal to ...
Types of Respiratory Protection Devices
Major Groups of Fungi