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Author Question: Retailers prefer not to use different brand names when customers have limited product knowledge. ... (Read 71 times)

dmcintosh

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on: Jun 29, 2018
Retailers prefer not to use different brand names when customers have limited product knowledge.
 
 Indicate whether the statement is true or false

Question 2

When registered voters in St. Louis are called by phone and asked: Do you think the Mayor of St. Louis is doing a good job as Mayor?, and are asked to answer : Yes or No, what type of measure is being used?
 a. Interval
 b. Ratio
 c. Rank-order
 d. Discrete


Koolkid240

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Reply #1 on: Jun 29, 2018
Answer to Question 1

true

Answer to Question 2

d


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