« previous next »

Author Question: Which of the following puts the WWW into a unique category of marketing communications? a. The ... (Read 8 times)

CharlieWard

  • Hero Member
  • *****
  • Posts: 578
on: Jun 29, 2018
Which of the following puts the WWW into a unique category of marketing communications?
 a. The ability to provide audio.
  b. The ability to provide full text advertisements.
  c. The ability to provide sight, motion, color, sound and user friendliness.
  d. The highest level of reach.
  e. The high cost of delivering advertising content.

Question 2

All of the following are drivers that influence whether a firm will be centralized, center lead or decentralized EXCEPT:
 a. Number of purchasing personnel
 b. Firm's overall business strategy
 c. Overall philosophy of management
 d. Similarity of purchases


djofnc

  • Sr. Member
  • ****
  • Posts: 318
Reply #1 on: Jun 29, 2018
Answer to Question 1

C

Answer to Question 2

a


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

People often find it difficult to accept the idea that bacteria can be beneficial and improve health. Lactic acid bacteria are good, and when eaten, these bacteria improve health and increase longevity. These bacteria included in foods such as yogurt.

Did you know?

Since 1988, the CDC has reported a 99% reduction in bacterial meningitis caused by Haemophilus influenzae, due to the introduction of the vaccine against it.

Did you know?

Blood is approximately twice as thick as water because of the cells and other components found in it.

Did you know?

The top five reasons that children stay home from school are as follows: colds, stomach flu (gastroenteritis), ear infection (otitis media), pink eye (conjunctivitis), and sore throat.

Did you know?

Human neurons are so small that they require a microscope in order to be seen. However, some neurons can be up to 3 feet long, such as those that extend from the spinal cord to the toes.

Unique communities may result from distinct environmental conditions. Unique communities may result from distinct environmental conditions.
This modified model of Easton’s systems theory puts government decision makers as the source of pol This modified model of Easton’s systems theory puts government decision makers as the source of pol
Nonverbal communications convey strong, powerful messages that may be negative or positive. Nonverbal communications convey strong, powerful messages that may be negative or positive.
Current FDA Pregnancy Category Ratings with Examples Current FDA Pregnancy Category Ratings with Examples
Marketing: An Introduction, 7th Edition Marketing: An Introduction, 7th Edition
Examples of drawings in each category of two object forms Examples of drawings in each category of two object forms
Video: Dissociative Disorders (Part 1)

For a complete list of videos, visit our video library