This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Share of voice is a calculation of any one advertiser's brand expenditures relative to the: a. ... (Read 86 times)

jhjkgdfhk

  • Hero Member
  • *****
  • Posts: 569
on: Jun 29, 2018
Share of voice is a calculation of any one advertiser's brand expenditures relative to the:
 a. overall spending in a category.
  b. total revenue generated by the advertiser.
  c. reach of several media vehicles.
  d. frequency of its ads.

Question 2

Which of the following is true about advertisements in the preindustrializatio n era?
 a. The advertisements were published in magazines.
  b. The advertisements in dailies were the most popular.
  c. The advertisements ushered in a dominant consumer culture.
  d. The messages were informational in nature.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

lauravaras

  • Sr. Member
  • ****
  • Posts: 347
Reply #1 on: Jun 29, 2018
Answer to Question 1

a

Answer to Question 2

d


jhjkgdfhk

  • Member
  • Posts: 569
Reply 2 on: Jun 29, 2018
Gracias!

bigcheese9

  • Member
  • Posts: 333
Reply 3 on: Yesterday
:D TYSM

« previous next »
 

Did you know?

Asthma cases in Americans are about 75% higher today than they were in 1980.

Did you know?

Approximately 25% of all reported medication errors result from some kind of name confusion.

Did you know?

Giardia is one of the most common intestinal parasites worldwide, and infects up to 20% of the world population, mostly in poorer countries with inadequate sanitation. Infections are most common in children, though chronic Giardia is more common in adults.

Did you know?

Multiple experimental evidences have confirmed that at the molecular level, cancer is caused by lesions in cellular DNA.

Did you know?

There are 20 feet of blood vessels in each square inch of human skin.

Relative permeability of an artificial phospholipid bilayer to a variety of solutes. Relative permeability of an artificial phospholipid bilayer to a variety of solutes.
The principle of faunal succession uses animal fossils to tell relative time. The principle of faunal succession uses animal fossils to tell relative time.
Fraternal twins share about 50 percent of their segregating genes. Fraternal twins share about 50 percent of their segregating genes.
A 2-kg box of taffy candy has 40 J of potential energy relative to the ground. Its height above ... A 2-kg box of taffy candy has 40 J of potential energy relative to the ground. Its height above ...
Calculation of the inbreeding coefficient (F) Calculation of the inbreeding coefficient (F)
Video: Fermentation - When Oxygen Is Absent, Pyruvate to Lactate & Pyruvate to Ethanol

For a complete list of videos, visit our video library