Author Question: A media planner is working with a yogurt manufacturer for the placement of print ads highlighting ... (Read 39 times)

bio_gurl · **on:** Jun 29, 2018

A media planner is working with a yogurt manufacturer for the placement of print ads highlighting new flavors and

healthy benefits of the product. Within the media
Stone, Yoga Journal, and In Touch.
a. plan; frequencies
b. class; vehicles
c. mix; plans
d. vehicle; outlinesof magazines, she decides on the mediaof Rolling

Question 2

The prewar movement to reform and regulate advertising was dissipated in the 1920s by the distractions of war and
advertising's role in the war effort.
a. True
b. False
Indicate whether the statement is true or false