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Author Question: A service failure occurs when a customer experience with the service falls short of their ... (Read 41 times)

washai

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on: Jun 29, 2018
A service failure occurs when a customer experience with the service falls short of their expectations.
 
 Indicate whether the statement is true or false

Question 2

A
 
  specifies which media will be utilized for advertising messages so that the desired target audience can
 
  be reached.
 a. media class
  b. media plan
  c. media vehicle
  d. media mix


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mfedorka

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Reply #1 on: Jun 29, 2018
Answer to Question 1

T

Answer to Question 2

b


washai

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Reply #2 on: Jun 29, 2018
Thank you :)


mfedorka

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Reply #3 on: Jun 29, 2018
Happy to help you


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