A leading car company pays to have its cars prominently featured ...

[PhilipSeeMore]

A leading car company pays to have its cars prominently featured in an upcoming movie. The advertising method used here is .
 a. product placement
  b. an infomercial
  c. an advertorial
  d. social disruption

Question 2

Which of the following is an example of a brand extension?
 a. Tracker, a company selling security systems, advertises its product on a local television network.
  b. Dog Handler, a manufacturer of leashes for dogs, collaborates with a competitor to expand its market base.
  c. Blossoms, a women's perfume line, advertises its new line through sales promotions and point-of-purchaseadvertising at department stores.
 d. The manufacturers of Cocoa flakes, a popular cereal, launches a biscuit called Cocoa crunch in a new product category.

[Pariscourtney]

Answer to Question 1

a

Answer to Question 2

d

[PhilipSeeMore]

Gracias!

[bulacsom]

Thanks for the timely response, appreciate it