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Author Question: Which of the following is one of the four areas of responsibility in the marketing mix? a. Price b. ... (Read 120 times)

Pineappleeh

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Which of the following is one of the four areas of responsibility in the marketing mix?
 a. Price
  b. Communication
  c. Convenience
  d. Process

Question 2

Service products that can be classified as physical goods have been classified into one of three categories. Which service product category consists of services that require customers to make comparisons across service providers before developing a choice preference?
 a. Convenience services
  b. Shopping services
  c. Specialty services
  d. Augmented services
  e. Supplementary services.



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nothere

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Answer to Question 1

a

Answer to Question 2

b




Pineappleeh

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it


Chelseyj.hasty

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Reply 3 on: Yesterday
Excellent

 

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