Author Question: In the model of mass-mediated communication, the: a. producers of the message control the reception ... (Read 47 times)

ts19998

  • Hero Member
  • *****
  • Posts: 531
In the model of mass-mediated communication, the:
 a. producers of the message control the reception of the content.
  b. producers of the message control the interpretation of the content.
  c. consumers interpret ads in a way that makes sense to them individually and serves their needs.
  d. receiver's interpretations are invariably compatible with what the producer intended to convey.

Question 2

According to the servuction framework, the benefits that a service customer receives from a service performance
 a. result from the interaction between the contact personnel and the inanimate service environment.
  b. can be significantly influenced by what happens in the invisible organization and/or other customers present at the service experience.
  c. result from the 7Ps.
  d. Both A and B are consistent with the servuction framework.
  e. All of the statements are consistent with the servuction framework.



momo1250

  • Sr. Member
  • ****
  • Posts: 338
Answer to Question 1

c

Answer to Question 2

d



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

There are immediate benefits of chiropractic adjustments that are visible via magnetic resonance imaging (MRI). It shows that spinal manipulation therapy is effective in decreasing pain and increasing the gaps between the vertebrae, reducing pressure that leads to pain.

Did you know?

Alzheimer's disease affects only about 10% of people older than 65 years of age. Most forms of decreased mental function and dementia are caused by disuse (letting the mind get lazy).

Did you know?

Vital signs (blood pressure, temperature, pulse rate, respiration rate) should be taken before any drug administration. Patients should be informed not to use tobacco or caffeine at least 30 minutes before their appointment.

Did you know?

Acetaminophen (Tylenol) in overdose can seriously damage the liver. It should never be taken by people who use alcohol heavily; it can result in severe liver damage and even a condition requiring a liver transplant.

Did you know?

There are 60,000 miles of blood vessels in every adult human.

For a complete list of videos, visit our video library