Author Question: In the model of mass-mediated communication, the: a. producers of the message control the reception ... (Read 54 times)

ts19998

  • Hero Member
  • *****
  • Posts: 531
In the model of mass-mediated communication, the:
 a. producers of the message control the reception of the content.
  b. producers of the message control the interpretation of the content.
  c. consumers interpret ads in a way that makes sense to them individually and serves their needs.
  d. receiver's interpretations are invariably compatible with what the producer intended to convey.

Question 2

According to the servuction framework, the benefits that a service customer receives from a service performance
 a. result from the interaction between the contact personnel and the inanimate service environment.
  b. can be significantly influenced by what happens in the invisible organization and/or other customers present at the service experience.
  c. result from the 7Ps.
  d. Both A and B are consistent with the servuction framework.
  e. All of the statements are consistent with the servuction framework.



momo1250

  • Sr. Member
  • ****
  • Posts: 338
Answer to Question 1

c

Answer to Question 2

d



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

When taking monoamine oxidase inhibitors, people should avoid a variety of foods, which include alcoholic beverages, bean curd, broad (fava) bean pods, cheese, fish, ginseng, protein extracts, meat, sauerkraut, shrimp paste, soups, and yeast.

Did you know?

Autoimmune diseases occur when the immune system destroys its own healthy tissues. When this occurs, white blood cells cannot distinguish between pathogens and normal cells.

Did you know?

More than 2,500 barbiturates have been synthesized. At the height of their popularity, about 50 were marketed for human use.

Did you know?

In 1886, William Bates reported on the discovery of a substance produced by the adrenal gland that turned out to be epinephrine (adrenaline). In 1904, this drug was first artificially synthesized by Friedrich Stolz.

Did you know?

Human neurons are so small that they require a microscope in order to be seen. However, some neurons can be up to 3 feet long, such as those that extend from the spinal cord to the toes.

For a complete list of videos, visit our video library