Author Question: In the model of mass-mediated communication, the: a. producers of the message control the reception ... (Read 52 times)

ts19998

  • Hero Member
  • *****
  • Posts: 531
In the model of mass-mediated communication, the:
 a. producers of the message control the reception of the content.
  b. producers of the message control the interpretation of the content.
  c. consumers interpret ads in a way that makes sense to them individually and serves their needs.
  d. receiver's interpretations are invariably compatible with what the producer intended to convey.

Question 2

According to the servuction framework, the benefits that a service customer receives from a service performance
 a. result from the interaction between the contact personnel and the inanimate service environment.
  b. can be significantly influenced by what happens in the invisible organization and/or other customers present at the service experience.
  c. result from the 7Ps.
  d. Both A and B are consistent with the servuction framework.
  e. All of the statements are consistent with the servuction framework.



momo1250

  • Sr. Member
  • ****
  • Posts: 338
Answer to Question 1

c

Answer to Question 2

d



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

Asthma attacks and symptoms usually get started by specific triggers (such as viruses, allergies, gases, and air particles). You should talk to your doctor about these triggers and find ways to avoid or get rid of them.

Did you know?

There are more sensory neurons in the tongue than in any other part of the body.

Did you know?

About 600,000 particles of skin are shed every hour by each human. If you live to age 70 years, you have shed 105 pounds of dead skin.

Did you know?

To prove that stomach ulcers were caused by bacteria and not by stress, a researcher consumed an entire laboratory beaker full of bacterial culture. After this, he did indeed develop stomach ulcers, and won the Nobel Prize for his discovery.

Did you know?

There are 60,000 miles of blood vessels in every adult human.

For a complete list of videos, visit our video library