_____ is the marketing communications function charged with ...

[kshipps]

_____ is the marketing communications function charged with executing programs to earn public understanding and acceptance, which means both internal and external communication.
 a. Cooperative advertising
  b. Sales promotion
  c. Ambush marketing
  d. Public relations

Question 2

Two major sources of survey errors are _____.
 a. Type I and Type II errors
  b. random sampling error and systematic error
  c. respondent error and systematic error
  d. respondent error and interviewer error

[zenzy]

Answer to Question 1

D

Answer to Question 2

B

[kshipps]

Thanks for the timely response, appreciate it

[mcarey591]

Gracias!