Barriers to services destined for the U.S. market result mainly from _____.
a. sustainable practices
b. regulatory practices
c. globalization
d. monopolization
Question 2
L.L.Bean is a retailer best-known for direct marketing through catalogs and the Internet. Laurie purchased from the retailer quite frequently, but since her daughter started college she hasn't had as much disposable income and stopped ordering merchandise. The elapsed time since her last purchase triggered an offer for 20 off her next purchase from the retailer. This is an example of _____.
a. database marketing
b. neural networks
c. customer discovery
d. electronic marketing