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Author Question: In terms of conclusive research, data on _______________ are among the most sought-after respondent ... (Read 78 times)

NClaborn

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on: Jun 29, 2018
In terms of conclusive research, data on _______________ are among the most sought-after respondent data in marketing research.
 a. past behavior c. attitudes
  b. current behavior d. respondent characteristics

Question 2

One basic principle of good interviewing practice is to have integrity and be honest.
 
 Indicate whether the statement is true or false


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lindahyatt42

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Reply #1 on: Jun 29, 2018
Answer to Question 1

C
Because of the presumed relationship between attitudes and behavior, it is the most sought-after respondent data.

Answer to Question 2

T


NClaborn

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Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

vickyvicksss

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Reply 3 on: Yesterday
Excellent

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