Author Question: _____ occurs when distinct multiple items, generally from different merchandise lines, are offered ... (Read 145 times)

@Brianna17 · **on:** Jun 29, 2018

_____ occurs when distinct multiple items, generally from different merchandise lines, are offered at a special sale price.
a. Bundling
b. Multi-unit pricing
c. Odd pricing
d. Leader pricing
e. Price lining

Question 2

In general, the largest in-store signage is usually:
a. logo signage at the rear of the store.
b. directional and departmental signage.
c. signage comparing the store's prices to competitors.
d. signage that points out the product's features.
e. point-of-sale signage.