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Author Question: When all possible retailers are used in a trading area, the channel strategy is termed: a. ... (Read 42 times)

Tirant22

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on: Jun 29, 2018
When all possible retailers are used in a trading area, the channel strategy is termed:
 a. exclusive.
  b. intensive.
  c. selective.
  d. partial coverage.
  e. pull coverage.

Question 2

Product designers can gain greater flexibility by which of the following development approaches?
 a. circular
  b. modular
  c. reverse
  d. angular


xMRAZ

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Reply #1 on: Jun 29, 2018
Answer to Question 1

B

Answer to Question 2

b


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