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Author Question: Hiring an international advertising agency with local offices normally precludes the use of local ... (Read 116 times)

danielfitts88

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on: Jun 29, 2018
Hiring an international advertising agency with local offices normally precludes the use of local advertising agencies.
 
 Indicate whether the statement is true or false

Question 2

In the context of noncomparable decisions, which of the following statements is true of alternative-based strategy?
 A) It uses choices based on individual evaluation of all the options.
  B) It is also referred to as bottom-up processing.
  C) It allows the choice to be constructed or built up.
  D) It develops an overall evaluation of each option.
  E) It involves formation of abstract representations of comparable attributes.


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cswans24

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Reply #1 on: Jun 29, 2018
Answer to Question 1

F
Hiring an international advertising agency with local offices does not preclude the use of local advertising agencies.

Answer to Question 2

D


danielfitts88

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Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

ebonylittles

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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