This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Michelle is planning to buy a new computer. Whenever she sees ads for computers, she evaluates ... (Read 31 times)

OSWALD

  • Hero Member
  • *****
  • Posts: 580
on: Jun 29, 2018
Michelle is planning to buy a new computer. Whenever she sees ads for computers, she evaluates whether the brand is good or not. In this case, Michelle is engaged in _____.
 A) preattentive processing
  B) subliminal perception
  C) online processing
  D) peripheral-route processing
  E) habituation

Question 2

Eye-tracking enables marketers to identify what customers specifically notice in an advertisement, thereby helping them to improve such marketing material.
 
 Indicate whether the statement is true or false


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

mathjasmine

  • Sr. Member
  • ****
  • Posts: 312
Reply #1 on: Jun 29, 2018
Answer to Question 1

C

Answer to Question 2

T


OSWALD

  • Hero Member
  • *****
  • Posts: 580
Reply #2 on: Jun 29, 2018
Thank you :)


mathjasmine

  • Sr. Member
  • ****
  • Posts: 312
Reply #3 on: Jun 29, 2018
Happy to help you


« previous next »
 

Did you know?

There are major differences in the metabolism of morphine and the illegal drug heroin. Morphine mostly produces its CNS effects through m-receptors, and at k- and d-receptors. Heroin has a slight affinity for opiate receptors. Most of its actions are due to metabolism to active metabolites (6-acetylmorphine, morphine, and morphine-6-glucuronide).

Did you know?

In Eastern Europe and Russia, interferon is administered intranasally in varied doses for the common cold and influenza. It is claimed that this treatment can lower the risk of infection by as much as 60–70%.

Did you know?

Astigmatism is the most common vision problem. It may accompany nearsightedness or farsightedness. It is usually caused by an irregularly shaped cornea, but sometimes it is the result of an irregularly shaped lens. Either type can be corrected by eyeglasses, contact lenses, or refractive surgery.

Did you know?

Studies show that systolic blood pressure can be significantly lowered by taking statins. In fact, the higher the patient's baseline blood pressure, the greater the effect of statins on his or her blood pressure.

Did you know?

In the ancient and medieval periods, dysentery killed about ? of all babies before they reach 12 months of age. The disease was transferred through contaminated drinking water, because there was no way to adequately dispose of sewage, which contaminated the water.

Many electronic components are used to construct a typical vehicle computer. Notice the quantity of ... Many electronic components are used to construct a typical vehicle computer. Notice the quantity of ...
A vacuum-operated EGR valve. The vacuum to the EGR valve is computer controlled by the EGR valve ... A vacuum-operated EGR valve. The vacuum to the EGR valve is computer controlled by the EGR valve ...
A microwave telescope “sees” microwave light coming from all directions in the sky… A microwave telescope “sees” microwave light coming from all directions in the sky…
AAC, Inc. is planning to issue $5,000,000 in 180-day maturity notes paying a rate of 12 percent ... AAC, Inc. is planning to issue $5,000,000 in 180-day maturity notes paying a rate of 12 percent ...
Computer-automated DNA sequencing using the chain-termination (Sanger) method Computer-automated DNA sequencing using the chain-termination (Sanger) method
Students pointing at a computer screen Students pointing at a computer screen
Video: Neuron Type Animation

For a complete list of videos, visit our video library