This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Online consumer reviews have a significant effect on sales of brands that enjoy strong brand equity. ... (Read 116 times)

lunatika

  • Hero Member
  • *****
  • Posts: 548
on: Jun 29, 2018
Online consumer reviews have a significant effect on sales of brands that enjoy strong brand equity.
 
 Indicate whether the statement is true or false

Question 2

The marketing communication function charged with executing programs to earn public understanding and acceptance is known as:
 a. sales promotion.
  b. personal selling.
  c. public relations.
  d. umbrella marketing.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Silverbeard98

  • Sr. Member
  • ****
  • Posts: 355
Reply #1 on: Jun 29, 2018
Answer to Question 1

False

Answer to Question 2

C


lunatika

  • Member
  • Posts: 548
Reply 2 on: Jun 29, 2018
Great answer, keep it coming :)

Alyson.hiatt@yahoo.com

  • Member
  • Posts: 354
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

« previous next »
 

Did you know?

Atropine, along with scopolamine and hyoscyamine, is found in the Datura stramonium plant, which gives hallucinogenic effects and is also known as locoweed.

Did you know?

Although the Roman numeral for the number 4 has always been taught to have been "IV," according to historians, the ancient Romans probably used "IIII" most of the time. This is partially backed up by the fact that early grandfather clocks displayed IIII for the number 4 instead of IV. Early clockmakers apparently thought that the IIII balanced out the VIII (used for the number 8) on the clock face and that it just looked better.

Did you know?

In inpatient settings, adverse drug events account for an estimated one in three of all hospital adverse events. They affect approximately 2 million hospital stays every year, and prolong hospital stays by between one and five days.

Did you know?

Glaucoma is a leading cause of blindness. As of yet, there is no cure. Everyone is at risk, and there may be no warning signs. It is six to eight times more common in African Americans than in whites. The best and most effective way to detect glaucoma is to receive a dilated eye examination.

Did you know?

More than 4.4billion prescriptions were dispensed within the United States in 2016.

Alzheimer’s Drugs Work by Intensifying the Effect of Acetylcholine at the Receptor Alzheimer’s Drugs Work by Intensifying the Effect of Acetylcholine at the Receptor
Nonverbal communications convey strong, powerful messages that may be negative or positive. Nonverbal communications convey strong, powerful messages that may be negative or positive.
Nonverbal communications convey strong, powerful messages that may be negative or positive. Nonverbal communications convey strong, powerful messages that may be negative or positive.
The Serial Position Effect The Serial Position Effect
The Greenhouse Effect The Greenhouse Effect
Factors Affecting Saturation and Condensation: Effect of Curvature Factors Affecting Saturation and Condensation: Effect of Curvature
Video: Blood Flow through the Human Heart

For a complete list of videos, visit our video library