Author Question: To learn about channel members' logistics service demands, a channel manager can find all of the ... (Read 223 times)

Awilson837 · **on:** Jun 29, 2018

To learn about channel members' logistics service demands, a channel manager can find all of the following methods helpful except:
a. Use discrete survey research.
b. Present them with alternatives and evaluate their cost-service tradeoffs.
c. Use his/her standard research.
d. Channel audits.
e. Board of directors feedback.

Question 2

____________________ are families of firms with interlocking stakes in one another.
Fill in the blank(s) with correct word