Author Question: Generally, the more specialized, expensive, bulky, or perishable the product and the more after-sale ... (Read 111 times)

BRWH · **on:** Jun 29, 2018

Generally, the more specialized, expensive, bulky, or perishable the product and the more after-sale service it may require:
a. the longer the channel.
b. the more intermediaries would be involved.
c. the shorter the channel.
d. no intermediaries are involved.

Question 2

Many negotiators fail to prepare adequately before entering into a formal negotiation oftentimes because of a very short timeframe in which to make a deal.
a. True
b. False
Indicate whether the statement is true or false