The name, term, symbol, sign or design used by a firm to ...

[809779]

The name, term, symbol, sign or design used by a firm to differentiate its offerings from those of its competitors is called the:
 a. perception.
  b. benefits.
  c. brand.
  d. position.

Question 2

Price analysis focuses simply on a seller's price with little or no consideration given to the actual cost of production.
 a. True
  b. False
 Indicate whether the statement is true or false

[randomguy133]

Answer to Question 1

C

Answer to Question 2

True