This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: From a marketing channels perspective, social networking has: a. Caused consumers to make poor ... (Read 118 times)

gbarreiro

  • Hero Member
  • *****
  • Posts: 566
on: Jun 29, 2018
From a marketing channels perspective, social networking has:
 a. Caused consumers to make poor product choices.
  b. Not lived up to the expectations that the Internet would allow consumers to be better informed.
  c. Helped consumers make better product choices but has had no effect on their channel choices.
  d. It has made consumers more demanding about the channels they choose.
  e. All of the above.

Question 2

At which level of the strategic plan are decisions made regarding which consumer segments to target, within each country?
 a. Corporate level c. Product level
  b. Division level d. Business unit level


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

mcomstock09

  • Sr. Member
  • ****
  • Posts: 377
Reply #1 on: Jun 29, 2018
Answer to Question 1

D

Answer to Question 2

D
At the business unit level, within each country, decisions are made regarding which consumer segments to target, using criteria described in this chapter.


gbarreiro

  • Member
  • Posts: 566
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

kalskdjl1212

  • Member
  • Posts: 353
Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

« previous next »
 

Did you know?

There are 20 feet of blood vessels in each square inch of human skin.

Did you know?

Acute bronchitis is an inflammation of the breathing tubes (bronchi), which causes increased mucus production and other changes. It is usually caused by bacteria or viruses, can be serious in people who have pulmonary or cardiac diseases, and can lead to pneumonia.

Did you know?

The most dangerous mercury compound, dimethyl mercury, is so toxic that even a few microliters spilled on the skin can cause death. Mercury has been shown to accumulate in higher amounts in the following types of fish than other types: swordfish, shark, mackerel, tilefish, crab, and tuna.

Did you know?

The training of an anesthesiologist typically requires four years of college, 4 years of medical school, 1 year of internship, and 3 years of residency.

Did you know?

People with alcoholism are at a much greater risk of malnutrition than are other people and usually exhibit low levels of most vitamins (especially folic acid). This is because alcohol often takes the place of 50% of their daily intake of calories, with little nutritional value contained in it.

Continued harvest of (a) cod and (b) mountain sheep by humans has caused evolutionary changes in mat Continued harvest of (a) cod and (b) mountain sheep by humans has caused evolutionary changes in mat
This fisherwoman from Kerry, one of the poorest counties in Ireland, may have been one of the many t This fisherwoman from Kerry, one of the poorest counties in Ireland, may have been one of the many t
Interested in social reform, Harriet Martineau (1802–1876) turned to sociology, where she ... Interested in social reform, Harriet Martineau (1802–1876) turned to sociology, where she ...
Wright's Modification of Marx's Model Of The Social Classes Wright's Modification of Marx's Model Of The Social Classes
Sociologists use income, education, and occupational prestige to measure social class. For most ... Sociologists use income, education, and occupational prestige to measure social class. For most ...
Significant hash can be caused by faults in one or more cylinders, whereas amplified hash is not ... Significant hash can be caused by faults in one or more cylinders, whereas amplified hash is not ...
Video: A timeline of the teeth (Explained - No Audio)

For a complete list of videos, visit our video library